Anthony Stefanou D.M.D.
Founder/President--Dental Sales Academy
Other programs/services I offer dental companies
Looking for other ways your company can benefit from my 30+ years in the dental industry as a clinician, entrepreneur, sales/marketing executive, trainer, and consultant?
In addition to the industry's premier dental sales training workshop "How to Sell to Dental Offices" I offer every 6-8x per year (click on HOME above menu for info), here are some additional programs/services I provide that can greatly benefit you and your company grow significantly and/or gain market share--regardless of whether you are well established or launching!
If any of these (or several) sound like they may be a fit for your situation, simply call me directly at 917.796.4538 or email me at [email protected] or use CONTACT US tab on the top menu so we can explore things more! I offer "package" deals if several areas are needed. LET'S TALK!
--- Deciding on going direct, through dealers, or a hybrid plan?
---- What "type" of sales team to put together (and commission/compensation models)
--- restructuring or streamlining your overall company structure
---- Forming partnerships and strategic alliances within the industry -- we can introduce and connect you with the best companies to work with -- we have executive level relationships with 300+ dental companies
In addition to the industry's premier dental sales training workshop "How to Sell to Dental Offices" I offer every 6-8x per year (click on HOME above menu for info), here are some additional programs/services I provide that can greatly benefit you and your company grow significantly and/or gain market share--regardless of whether you are well established or launching!
If any of these (or several) sound like they may be a fit for your situation, simply call me directly at 917.796.4538 or email me at [email protected] or use CONTACT US tab on the top menu so we can explore things more! I offer "package" deals if several areas are needed. LET'S TALK!
- Speaking/training your NEW hires at their ORIENTATION! -- Here's the bottom line...most companies do a GOOD (if not great) job teaching their sales reps about their products (as well as the competitor's products)! And, my experience has been that both company execs and sales reps admit later on that they wish they also included, right at the very beginning, a program to their new team members like my "How to Sell to Dental Offices" program! There is an EASY SOLUTION here! If you hold one, or several, orientations each year that are anywhere from 4 days to 2 weeks, bring me in for 1-2 days and have me work with them on understanding WHY DENTISTS BUY! You teach them your products, I teach them the psychology of how dentists, and dental offices, think! WIN-WIN!
- Looking to acquire another company (or be acquired)? -- I have an M & A "matchmaking" consultancy company called Connect the Dents (www.connectthedents.com). Our team of dental specific consultants has over 100 years in the industry and we have connections with over 300 dental companies globally. We can consult with you to discuss your short and long-term plans and assist you in researching and targeting specific companies that are the best “fit” for you (whether you are looking to acquire or be acquired). If you are looking to sell, we can also help you get ORGANIZED and PREPARED to do so (most crucial, as breakdowns occur in acquisition processes all the time because it was unclear as to what information and reports would be needed to get the deal done). CONTACT US here or go to www.connectthedents.com to do so.
- MARKET RESEARCH / CUSTOMIZED surveys: so you can better understand what dentists already know, don't know, or want in regards to your company, products, or potential expansion ideas! I can offer something here that can be VERY VALUABLE to you! I have an already established, committed group of almost 500 of my colleagues, from all over North America (so it's a nice cross--section of dental offices) that have already agreed to answer SHORT surveys from me on a regular basis. Many companies hire "outside" marketing firms to do this, and what they get is a very low response rate in return for their efforts (and what you spend)! This is simply because those companies are not "on the inside"...dentists don't know them, don't trust them, and/or the surveys are too long (and being entered in a raffle for a gift card ain't gonna cut it!) I am well networked and connected within the industry AND I am one of them...a dentist whom they know is in marketing and sales, AND I have also promised two things to do them...the surveys are 3-5 questions only (and about 2 minutes to complete) and they are anonymous so no one can bother them or "buy the list" from me. So....if you want to get some real information, I'm your guy! I work with you on creating the 3-5 questions, I put it out and compile the results, and I send it to you with a REPORT, EVALUATION, and SUMMARY of the findings! I can do 1 or multiple surveys (spread out over several months) for you!
- Rate (Evaluate) your ads or marketing materials! -- Let's face it...it is EXPENSIVE advertising to dental professionals. Even if you've already "figured out" where you want to market, understanding what MIGHT BE EFFECTIVE is another thing! I've seen MANY companies decide to invest in a full page ad in 10 dental publications...the same ad...and run it for 12 months. Add up the numbers and you may be spending $500,000 to $1,000,000 on this one ad! And, while it may look creative and informative, and "should be' effective, it is striking out in terms of response. Wouldn't it be nice to have a MUCH BETTER IDEA ahead of time as to whether something you are about ready to send over to the publications is going to produce for you! I might be able to save you a significant amount of money and help you "get it right" up front! Simply send me over what you have and I will evaluate it for you, and then work with your marketing team (if necessary) to revise or tweak it, based on what I know works! And, I have some "shocking" info for you --stats and survey results -- about dentists' behavior when it comes to ads---that you absolutely need to know!
- Business Development -- If you are needing to strategize or put together a business/game plan in any or all of the following areas, I can help! I am available to spend anywhere from 1-5 days with you to assist you in putting it "all together" and ultimately can save you hundreds of thousands (or more) dollars! I have seen WAY too many companies, especially launches, that have a great product(s) or service, but then needlessly go out and overspend in too many areas
--- Deciding on going direct, through dealers, or a hybrid plan?
---- What "type" of sales team to put together (and commission/compensation models)
--- restructuring or streamlining your overall company structure
---- Forming partnerships and strategic alliances within the industry -- we can introduce and connect you with the best companies to work with -- we have executive level relationships with 300+ dental companies